![]() How to Improve Customer Lifetime Value? Keep Players Playing And lately, MobilityWare’s creative use of customer behavior insights are getting an assist from a customer data platform (CDP) from Treasure Data. Founded in the 1990s, the company’s continued success and platform transitions are due in part to its deep understanding of its players and their customer journeys. ![]() If you’ve ever played games on your phone, chances are you’ve played a MobilityWare game-either its flagship Solitaire or any of the many other games the company offers, such as BlackJack, Spider, or Jigsaw Puzzle. What Makes Gamers Stay? MobilityWare Uses CDP and Predictive Scoring for Answers
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